December 22, 2024

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MRMW MENA 2024

Day 1

Day 2

One Size Doesn’t Fit All: Tailoring Consumer Insights Across Global Markets with AI

December 20, 2024

Supercharged Innovation in the Insights Industry. Battle of the Titans: human versus machine

December 19, 2024

Nestlé Insights Expert on Transforming Qualitative Insights into Business Impact

December 19, 2024December 20, 2024

How Will Artificial Intelligence Integrate Consumer Insights Into Marketing and Business Operations in the Future?

December 17, 2024

Transformation of Consumer Research through Video Intelligence

December 17, 2024December 17, 2024

Crafting Compelling Narratives in Qualitative Research for 2024 - Maximizing Insights: Big Data in Qualitative Research

[…] adjusting how they share their findings, researchers can make sure their work has a big impact on their audience1314.…

Leveraging Big Data in Qualitative Research in 2024 - Transforming Qualitative Research at Babbel

[…] Jennifer Dorman at Babbel recommends a number of tools she uses for different parts of automation and analysis. Dorman…

consumer centricity cannot be an afterthought in 2023 - How do you adapt to meet the needs of the fast changing consumer market?

[…] How do you adapt to meet the needs of the fast changing consumer market? Brands that are iteratively learning…

consumer centricity cannot be an afterthought in 2023 - Avatars, the gateway to qualitative research in the metaverse

[…] Avatars, the gateway to qualitative research in the metaverse : To understand the many possibilities of the Metaverse, a…

consumer centricity cannot be an afterthought in 2023 - Triggering impulse by disrupting the shopper journey at Mondelez

[…] Triggering impulse by disrupting the shopper journey at Mondelez : Mondelez’ Global Head of Shopper Insights & Analytics, Cristina…

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