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Qualitative Research: Driving Consumer Stories and Brand Innovation with Universal Robina
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AI’s Transformative Power: How Artificial Intelligence is Revolutionizing Market Research
AI's Transformative Power: How Artificial Intelligence is Revolutionizing Market Research In today’s rapidly evolving market, Artificial Intelligence (AI) is revolutionizing how we conduct market research.…
Exclusive from PepsiCo: How Qualitative Research is Revolutionizing Large-Scale Studies for Impactful Insights
Exclusive from PepsiCo: How Qualitative Research is Revolutionizing Large-Scale Studies for Impactful Insights As we approach the upcoming Qual360- Qualitative Research Summit in Berlin, we had…
Slow and Expensive or Deep and Human – Stereotypes About Qualitative Research
Slow and Expensive or Deep and Human - Stereotypes About Qualitative Research Researchers are well aware of the concepts of bias and stereotypes. But how…
Unlocking the Cosmic Code of Consumer Behaviour How Zodiac Traits Can Supercharge Your Marketing Magic by Inqognito Insights The future of marketing? It’s deeply personal.…
MRMW EU 2024 – A Social Media Review. Transforming Market Research with AI, Storytelling, and Co-Creation
MRMW EU 2024 – A Social Media Review. Transforming Market Research with AI, Storytelling, and Co-Creation This year, Berlin hosted the eagerly awaited MRMW EU…
Empowering Media Intelligence: Leveraging Meltwater for Real-time Insights and Strategic Impact
Empowering Media Intelligence: Leveraging Meltwater for Real-time Insights and Strategic Impact The digital media landscape is rapidly evolving, and organizations today need more than just…
Market Research Insights with Philips: How to Embrace Data Bias for Better Decision-Making
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Navigating Global UX Careers: Expert Insights and Opportunities from Google’s Javier Andrés Bargas-Avila
Navigating Global UX Careers: Expert Insights and Opportunities from Google’s Javier Andrés Bargas-Avila User Experience (UX) careers are rich with opportunities, but the path to…
UX360 Research Summit 2024 - A Social Media Review May 16th saw the kick-off of our very first in-person UX360 Research conference. Having very quickly…
Creating transformative experiences through continuous user engagement across the entire product life-cycle. Ipsos assists clients in developing transformative user experiences (UX) that span the entire…
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MRMW EU 2024 – A Social Media Review. Transforming Market Research with AI, Storytelling, and Co-Creation
MRMW EU 2024 – A Social Media Review. Transforming Market Research with AI, Storytelling, and Co-Creation This year, Berlin hosted the eagerly awaited MRMW EU…
Exclusive from PepsiCo: How Qualitative Research is Revolutionizing Large-Scale Studies for Impactful Insights
Exclusive from PepsiCo: How Qualitative Research is Revolutionizing Large-Scale Studies for Impactful Insights As we approach the upcoming Qual360- Qualitative Research Summit in Berlin, we had…
Slow and Expensive or Deep and Human – Stereotypes About Qualitative Research
Slow and Expensive or Deep and Human - Stereotypes About Qualitative Research Researchers are well aware of the concepts of bias and stereotypes. But how…