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June 30, 2026
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Merlien: The portal for your latest market research and consumer insight news from the MRMW, Qual360 and UX360 conference series.

Merlien: The portal for your latest market research and consumer insight news from the MRMW, Qual360 and UX360 conference series.

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Tag: mrmw

Case Study: How Insights Teams Can Lead Category Strategy | Carlsberg Poland
case studies / MRMW

Case Study: How Insights Teams Can Lead Category Strategy | Carlsberg Poland

by Kseniia PlyskaJune 16, 2026June 16, 20260

How Insights Teams Can Lead Category Strategy — Lessons from Carlsberg Poland Most research functions are configured to answer questions, not to set the agenda. …

From Insight Delivery to Decision Control: Inside High-Performing Research Teams
MRMW / social media review

From Insight Delivery to Decision Control: Inside High-Performing Research Teams

by Kseniia PlyskaMay 6, 2026May 11, 20260

From Insight Delivery to Decision Control: Inside High-Performing Research Teams The cost and time required to generate analysis have reduced, driven by advances in AI …

4 Strategic Shifts Redefining Insights Leadership at A.P. Moller – Maersk, Maybank, OCBC & VIVAIA 
CX / MRMW / Speaker Interviews

4 Strategic Shifts Redefining Insights Leadership at A.P. Moller – Maersk, Maybank, OCBC & VIVAIA 

by Kseniia PlyskaMarch 19, 2026March 19, 20260

4 Strategic Shifts Redefining Insights Leadership at A.P. Moller – Maersk, Maybank, OCBC & VIVAIA  A new operating model for insights is emerging across APAC …

From Insight to Identity: Rethinking the Role of Market Research in Brand Strategy
MRMW / speaker interview

From Insight to Identity: Rethinking the Role of Market Research in Brand Strategy

by Kseniia PlyskaMarch 10, 2026March 10, 20260

From Insight to Identity: Rethinking the Role of Market Research in Brand Strategy As the leading platform for market research innovation in Asia-Pacific, MRMW APAC …

How Maersk Turns Customer Insights into Business Strategy in APAC
MRMW / speaker interview

How Maersk Turns Customer Insights into Business Strategy in APAC

by Kseniia PlyskaFebruary 26, 2026March 16, 20260

How Maersk Turns Customer Insights into Business Strategy in APAC As the leading conference for market research innovation and strategic insight in the Asia-Pacific region, …

Unlocking Strategic Value from Data: Insights from Maybank at MRMW APAC 2026
MRMW / Speaker Interviews

Unlocking Strategic Value from Data: Insights from Maybank at MRMW APAC 2026

by Kseniia PlyskaFebruary 12, 20260

Unlocking Strategic Value from Data: Insights from Maybank at MRMW APAC 2026 At MRMW APAC 2026, market research leaders will explore how insight teams can …

How OCBC Leverages Qual Research to Drive CX Excellence
CX / MRMW / qualitative research / speaker interview

How OCBC Leverages Qual Research to Drive CX Excellence

by Kseniia PlyskaFebruary 12, 20260

Beyond Post-Purchase Surveys: How OCBC Leverages Qual Research to Drive CX Excellence As the leading conference for market research excellence and innovation in the Asia-Pacific …

MRMW MENA 2025 — A Social Media Review
MENA / social media review

MRMW MENA 2025 — A Social Media Review

by Kseniia PlyskaJanuary 14, 20260

MRMW MENA 2025 — A Social Media Review Where AI, Empathy, and Cultural Intelligence Redefined the Future of Insights MRMW MENA 2025 in Dubai brought …

Designing for Difference: Embedding Insights to Localise UX/CX in MENA
MENA / MRMW

Designing for Difference: Embedding Insights to Localise UX/CX in MENA

by Kseniia PlyskaNovember 10, 2025November 13, 20250

Designing for Difference: Embedding Insights to Localise UX/CX in MENA MRMW: We are happy to have you with us. Without giving too much away – …

Decoding Gen Z’s Value Codes in Modern India
MENA / QUAL360 / White Papers

Decoding Gen Z’s Value Codes in Modern India

by Kseniia PlyskaOctober 30, 2025October 30, 20250

Decoding Gen Z’s Value Codes in Modern India Value Isn’t About the Price Tag — It’s About the Vibe By InQognito Insights | Presented at …

Posts pagination

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UPCOMING EVENTS

MRMW Europe
Oct. 21 - 22 2026
Berlin - Germany
QUAL360 APAC
Nov. 3 - 4 2026
Singapore
Foto by Marija Zaric @Unsplash

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UX Research, AI and Human Judgment — When Speed is No Longer the Bottleneck

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June 15, 2026

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Breaking Blue and Canon: hints and tips on how to use insight for public relations

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How Insights Teams Can Lead Category Strategy — Lessons from Carlsberg Poland

Case Study: How Insights Teams Can Lead Category Strategy | Carlsberg Poland

June 16, 2026June 16, 2026
UX Research, AI and Human Judgment — When Speed is No Longer the Bottleneck

UX Research, AI and Human Judgment — When Speed is No Longer the Bottleneck

June 15, 2026
10 Senior UX Leaders on Where the Profession Is Heading in 2026. UX in 2026

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The Most Important UX Skill in 2026 Goes Beyond AI | Maersk

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June 2, 2026
Diego Correa - 23876

We’re seeing the same tension play out in real time. AI is brilliant at helping us move faster – but…

Julia David - 23876

Looking forward to QUAL360 – especially to the discussions around the future role of qualitative insights. In practice, I see…

Shashank (Shawn) Bajpai - 23143

Looking forward to meeting you aswell

Jens Cornelissen - 23093

Hi everyone, some basic rules for engagement so this community is constructive and pleasant for everyone: - This community is…

Himanshu Sharma - 23093

Looking forward to meet industry peers and brands!

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