Embedding UX Research Across AI-Enhanced Design Systems
Embedding UX Research Across AI-Enhanced Design Systems As UX evolves toward AI-enhanced, adaptive systems, embedding research directly into design has never been more critical. Ahead …
Category: speaker interview
How OCBC Leverages Qual Research to Drive CX Excellence
Beyond Post-Purchase Surveys: How OCBC Leverages Qual Research to Drive CX Excellence As the leading conference for market research excellence and innovation in the Asia-Pacific …
Video Interview: Reshaping UX Research — Adaptability and Rigor at Verizon Connect
Reshaping the Discipline: Adaptability and Rigour in UX Research UX as a discipline is evolving — not disappearing, not being replaced, but reshaping itself in …
DSM-Firmenich on Human-Centered Qualitative Research That Shapes Decisions
DSM-Firmenich on Human-Centered Qualitative Research That Shapes Decisions At Qual360 North America, the world’s leading voices in qualitative research share how they turn observations into …
Making Existing Products Work Harder: How qual research unlocks opportunity in mature products
Making Existing Products Work Harder: How qual research unlocks opportunity in mature products At Qual360, we bring together experienced practitioners who are shaping how qualitative …
Agentic AI in Qualitative Research: Redefining Consumer Trust and Loyalty
Agentic AI in Qualitative Research: Redefining Consumer Trust and Loyalty At Qual360 North America 2026, we speak with leading minds in qualitative research to capture …
Turning Qualitative Insights into Strategic Advantage: A Preview of Qual360 EU 2026
Turning Qualitative Insights into Strategic Advantage: A Preview of Qual360 EU 2026 This year’s Qual360 Europe will bring together leading qualitative researchers from across industries …
AI Meets Human Insight: Qualitative Research at Honda R&D
AI Meets Human Insight: Qualitative Research at Honda R&D Kristen Fernandez Medina, Behavioural Science Lead at Honda R&D Europe, drives innovation by turning human behaviour …
BSH’s Qualitative Insights: Unlocking Strategic Business Decisions
BSH’s Qualitative Insights: Unlocking Strategic Business Decisions Editor’s note: In the lead-up to Qual360 Europe 2026, Deniz Akyurt, Head of Consumer Research & Brand Intelligence …
Scaling Qualitative Research Without Scaling Teams: Conde Nast
Scaling Qualitative Research Without Scaling Teams: Conde Nast Qual360: Without giving too much away – what is the core message of your talk and what …