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April 25, 2024

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UPCOMING EVENTS

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Nov. 6 - 7 2024

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Driving growth in Pepsico through multicultural empathy

April 29, 2022April 24, 2023

Qualitative Research

Scaling up Qualitative Findings: The Hundred Voices Program at Colt

January 20, 2021

A journey in connecting changing customer perceptions with Microsoft

April 14, 2022March 15, 2023

Effectively communicate with non-researchers through storytelling | Google

May 13, 2022April 24, 2023

How to Advance Your Organization’s Voice of the Customer Strategy

April 4, 2022March 15, 2023

AI Skills Cover

AI Skills vs. Human Skills: The Impact Of AI On New Skill Requirements And Developments In Market Research

April 24, 2024April 24, 2024

Market Foresight and Strategic Intelligence - Ivan Terekhov

Foresight, Strategic Intelligence and Chess – In Conversation With Lufthansa’s Ivan Terekhov

April 18, 2024April 18, 2024

Javier Bargas-Avila talks Critical User Journeys

Critical User Journeys And Their Significance In Product Development

April 11, 2024April 11, 2024

Consumer behavior Coca-Cola

The Future Of Consumers Post-Pandemic And What It Means For Coca-Cola

April 9, 2024April 17, 2024

Leveraging System 1 And System 2 Research Techniques To Uncover Customer Emotion

Leveraging System 1 And System 2 Research Techniques To Uncover Customer Emotion

<img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default' height='50' width='50' loading='lazy' decoding='async'/>

Leveraging Big Data in Qualitative Research in 2024 - Transforming Qualitative Research at Babbel

[…] Jennifer Dorman at Babbel recommends a number of tools she uses for different parts of automation and analysis. Dorman…

<img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default' height='50' width='50' loading='lazy' decoding='async'/>

consumer centricity cannot be an afterthought in 2023 - How do you adapt to meet the needs of the fast changing consumer market?

[…] How do you adapt to meet the needs of the fast changing consumer market? Brands that are iteratively learning…

<img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default' height='50' width='50' loading='lazy' decoding='async'/>

consumer centricity cannot be an afterthought in 2023 - Avatars, the gateway to qualitative research in the metaverse

[…] Avatars, the gateway to qualitative research in the metaverse : To understand the many possibilities of the Metaverse, a…

<img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default' height='50' width='50' loading='lazy' decoding='async'/>

consumer centricity cannot be an afterthought in 2023 - Triggering impulse by disrupting the shopper journey at Mondelez

[…] Triggering impulse by disrupting the shopper journey at Mondelez : Mondelez’ Global Head of Shopper Insights & Analytics, Cristina…

<img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default lazyload' height='50' width='50' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 50px; --smush-placeholder-aspect-ratio: 50/50;' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/?s=50&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/?s=100&d=mm&r=g 2x' class='avatar avatar-50 photo avatar-default' height='50' width='50' loading='lazy' decoding='async'/>

Matt Klein: Culture is the operating system of society - VISA’s Director of Global Insights, Michael Nevski shares influential motives ahead of Insight Extravaganza 2023

[…] VISA’s Director of Global Insights, Michael Nevski shares influential motives ahead of Insight Ext… […]

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