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02 The value & needs for qualitative research in increasing user trust & safety
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03 Why organizations get cultural insights so wrong
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04 What is Covid’s impact on purchasing emotions toward hygiene and disinfecting products
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05 Simple, powerful, counterintuitive qual Solving tenacious problems with back to basics innovatio
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06 Panel discussion The tech panel Analyzing the use of qual research in data rich, modern tech comp
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Airbnb - Delivering answers not insights Making qualitative findings actionable
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Warner Bros - Building knowledge triangulations by bridging qual and data analytics
Leading the Technology Revolution in Market Research and Qualitative Techniques
