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  • Cultural Insight and Strategy – A Sociological Agenda – TNS
  • Qual360 Asia Pacific Live Co-Creation_Results – Dialego
  • Winning with Shoppers to touch their heart and mind – Philips
  • Mothering Excellence – Exploratory Study of Mothers in Asia – Ipsos
  • Improving Innovation. With Clever Co-creation. Part II – Dialego
  • How a Consumer Consulting Board brings the consumer to life within the company – InSites & Heinz
  • Great Wall, Great Reward – Medtronic.
  • Emotionalizing Performance – Intel.
  • Digital Qualitative From Add-On to Core – GfK.
  • Bottom of the Pyramid’ Qualitative Research – P&G.



  • Jens Cornelissen

    Jens Cornelissen has been writing for over two decades – initially for general newspapers in his home country Germany. After receiving an MA degree in Communications, he joined a new media start-up in Amsterdam as consultant on new media technologies and country editor for two daily newsletters. In his current day job, Jens runs the global conference division for Merlien’s dedicated marketing research events. Jens is a trained journalist with a BA in Journalism from Westminster University in London and has authored several media industry reports and articles on mobile and media technology.