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Opening Remarks by Merlien & Conference Chair
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Reckitt - Mapping the customer experience journey
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Masan - Consumer Holdings Unleashing the synergy of hybrid research with qual and quant to accelerat
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Panel Discussion - Leveraging negative customer feedback for better insights
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InQognito - Insights Demystifying generation Alpha Innovative qualitative methods to decipher and
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Colgate Palmolive & Quantum - Consumer Solutions Unveiling the secrets to behavior based design
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Telekom Malaysia - Group Revolutionising the CX Experience with pertinent insights
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Delivery Hero - Crafting a research roadmap in ambiguity Case Study
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Panel Discussion - Navigating research uncertainties with a limited budget
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Chair’s Closing Speech and End of Conference