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DAY 1
- Beyond business the intimate face of market research_Dolapo Akinola-Omojola
- Defining the future of digital research and social messaging in emerging markets – Makhosazana Zwane – Siguqa
- Mobile & mortar retailing the future of digital retailing in Africa – Craig Henry
- The other side of the coin – advanced research with low tech devices in Africa – Munier Parker
- Using crowdsourcing platforms that leverage technology, to scale up samples – Gregory Streatfield
- Using insight communities to better understand today’s mobile, social and empowered customers – Roger Gibbs – Brad Knowles
DAY 2
- Blurring the lines between quant and qual to bring the consumer back into focus-Ryan Versfeld – Kirsty Smit
- Determining the future of market research in Africa – Carmen Murray
- Fostering market research change innovating in emerging economies – Ineke Prinsloo
- Hyper-personalisation- the future of customer centricity – Tim Matthis
- The Africa data revolution project -improving data accuracy and reliability in Africa – Stephen Dimolo Ashers
- Utilising well-crafted mobile strategies to understand and engage millennials – Andisiwe Mazibuko-Ntholeng
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