Leading the Technology Revolution in Market Research and Qualitative Techniques
In times of digital disruption, industries are experiencing three revolutions occurring with technology, a digital revolution, a mobile revolution and a social revolution. These three …
Digital transformation and disruption are reshaping the way we live and work. It has changed the buying behavior of consumers. In fact, digital disruption is …
“I always brush my teeth for 2 minutes” A lie. “I never buy my children junk food” Also a lie. “I will definitely buy this …
The explosive growth of online shopping has revolutionized the world of retailing. However, while e-commerce has thrived in many areas (travel, technology, apparel, books, etc.), online …
Advancements in market research have transformed the industry over the past couple of decades. The recent MRMW conference, held in Berlin, offered a welcome opportunity …
Every year MRMW helps thousands of research professionals across the world to find inspiration and practical help from corporate market research experts. The global MRMW …
In the run-up to MRMW Europe 2017, our speakers share their views on the future of market research and talk about their favourite parts of …
Marketers are realizing that the rapidly changing digital landscape requires new methods to accurately assess how today’s consumers think and behave. To evoke everyday uses …
In recent years, e-commerce has experienced a rapid surge in popularity due to the unparalleled convenience it brings shoppers as well as the ease and …
Merlien Institute has announced the winners of 2017 MRMW Awards. The MRMW Awards are a celebration of innovation and excellence in the market research industry …
