Triggering impulse by disrupting the shopper journey at Mondelez
Disrupting the shopper journey: Mondelez’ Global Head of Shopper Insights & Analytics, Cristina Marinucci, will present her research about disrupting the shopper journey at the …
Leading the Technology Revolution in Market Research and Qualitative Techniques
Disrupting the shopper journey: Mondelez’ Global Head of Shopper Insights & Analytics, Cristina Marinucci, will present her research about disrupting the shopper journey at the …
Here’s how you can stay ahead of your competitors If you’ve been increasing your product prices lately, you’re not alone. Inflation has dramatically impacted brands …
Unlocking Data: What is the Key? – Results of a large-scale survey on strategic data use by companies in Germany, USA, and UK In an …
Brands face a challenge to stay ahead of the curve in a fast changing consumer market. Throughout recent years consumers have been met with unexpected …
What’s the difference between social listening and AI Enabled Consumer Intelligence? We can answer that with an example: Social Listening tells you that from October …
In the lead-up to the much anticipated 2023 edition of MRMW North America, we speak with Matt Klein, Head of Global Foresight, Reddit about his …
Market research stereotypes: One of the questions we asked all our speakers at the upcoming Insight Extravaganza 2023 conference was to point out some true …
Stay ahead in the market research industry by attending in-person and virtual summits in 2023. Below is a global list of insights, UX and market …
The Merlien Institute, a leading conference organiser specialised in the market research and consumer insights industry, has released its 2023 event schedule. In addition to …
In the lead up to MRMW Europe 2022 we sat down with Anja Domres, Head of Consumer Research at ebay to talk about the latest …