Elevating Market Research: From Insight Generation to Strategic Impact
Elevating Market Research: From Insight Generation to Strategic Impact MRMW EU 2025 Speaker Interview With the countdown to the annual MRMW EU gathering in Berlin, …
Leading the Technology Revolution in Market Research and Qualitative Techniques
Elevating Market Research: From Insight Generation to Strategic Impact MRMW EU 2025 Speaker Interview With the countdown to the annual MRMW EU gathering in Berlin, …
Market Research with AI: Flipkart’s Insights on Accelerating Discovery Editor’s note: In the lead-up to MRMW MENA 2025 in Dubai, we are spotlighting thought leadership …
How Behavioral Validation Lets Brands De-Risk Innovation A White Paper by Prelaunch Editor’s note: In the lead-up to MRMW EU 2025, we are showcasing thought …
CRM Transformation in the Middle East: Estée Lauder on Consumer Insights in MENA Editor’s note: In the lead-up to MRMW MENA 2025 in Dubai, we …
Unlocking Open-Ended Feedback: A Practical Guide for CX Pros Editor’s note: In the lead-up to MRMW EU 2025, we are spotlighting thought leadership from our …
Proving Marketing’s Value: How Google Measures Marketing Impact MRMW EU interview with Michał Protasiuk, Senior Research and Insights Manager, Market Insights, EMEA, Google MRMW: What …
Evolving the Insights Team: The Future of Strategic Consumer Insights MRMW EU interview with Natasa Jovanovic, Head of Strategy & Insights, Scandinavian Tobacco Group MRMW: …
Mapping the Buyer’s Mind: Crafting Data-Driven Buyer Personas for AI-Powered Marketing Success White Paper publication by Semrush Buyer personas are the cornerstone of a successful …
QUAL360 APAC presentation highlight: Unlocking How Mercedes-Benz Leverages AI in Qualitative Research Discover how Mercedes leverages AI, specifically large language models (LLMs) in analyzing qualitative …
MRMW EU Speaker Interview: Exploring Integrated Insights and Innovation with Nestlé We had the pleasure of speaking with Ritanbara Mundrey, Global Head of Innovation & …