Triggering impulse by disrupting the shopper journey at Mondelez
Disrupting the shopper journey: Mondelez' Global Head of Shopper Insights & Analytics, Cristina Marinucci, will present her research about disrupting the shopper journey at the…
Here’s How You Can Stay Ahead of Your Competitors If you’ve been increasing your product prices lately, you’re not alone. Inflation has dramatically impacted brands…
Unlocking Data: What is the Key? - Results of a large-scale survey on strategic data use by companies in Germany, USA, and UK In an…
"Sustainable food" is a concept that has gained attention in recent years as we all strive towards a better future for ourselves and our families.…
DIY is very popular in market research and has proven that it has a place in the MR toolbox. And yes, DIY can be an…
Speaker interview: Understanding the human impact of the economic crisis
Can we measure the human impact of the economic crisis? We are excited to have Linda Mielnicki Light, Associate Director Global Insights at Mars joining…
Triggering impulse by disrupting the shopper journey at Mondelez
Disrupting the shopper journey: Mondelez' Global Head of Shopper Insights & Analytics, Cristina Marinucci, will present her research about disrupting the shopper journey at the…
Here’s How You Can Stay Ahead of Your Competitors If you’ve been increasing your product prices lately, you’re not alone. Inflation has dramatically impacted brands…
Unlocking Data: What is the Key? - Results of a large-scale survey on strategic data use by companies in Germany, USA, and UK In an…
Latest posts
Triggering impulse by disrupting the shopper journey at Mondelez
Disrupting the shopper journey: Mondelez' Global Head of Shopper Insights & Analytics, Cristina Marinucci, will present her research about disrupting the shopper journey at the…
Inflation is here to stay: how to stay ahead of your competitors
Here’s How You Can Stay Ahead of Your Competitors If you’ve been increasing your product prices lately, you’re not alone. Inflation has dramatically impacted brands…
Digital market research: Exploring strengths and weaknesses compared to traditional methods
Digital market research has become the standard in many of today's project designs. Nevertheless, traditional methods still have their merit, says Marissa Bell, Global Insights…