Leading the Technology Revolution in Market Research and Qualitative Techniques
UX Research in Action: Navigating the Feedback Maze to Engage the Right Audience UX360 Virtual Speaker interview with Olga Ziegelman, Senior Manager UX Research …
The Future of Qualitative Research From Booking.com: AI and Qualitative Breakthroughs Interview with Qual360 EU speaker- Omar Calls Alvarez, Senior UX Researcher at Booking.com …
Exclusive from PepsiCo: How Qualitative Research is Revolutionizing Large-Scale Studies for Impactful Insights As we approach the upcoming Qual360- Qualitative Research Summit in Berlin, we had …
Slow and Expensive or Deep and Human – Stereotypes About Qualitative Research Researchers are well aware of the concepts of bias and stereotypes. But how …
How Qualitative Research Identifies Jobs to Be Done: A Sneak Peek into Sanofi’s Session at QUAL360 Asia Speaker Interview with Percival Pastrana, AMEA Consumer Science Lead, …
QUAL360 APAC presentation highlight: Unlocking How Mercedes-Benz Leverages AI in Qualitative Research Discover how Mercedes leverages AI, specifically large language models (LLMs) in analyzing qualitative …
Scaling Qualitative Research: Coke’s Insights on AI-Driven Innovation Interview with QUAL360 APAC speaker- Rara Naval, Human Insights Director, The Coca-Cola Company (ASEAN and South …
AI’s Transformative Power: How Artificial Intelligence is Revolutionizing Market Research In today’s rapidly evolving market, Artificial Intelligence (AI) is revolutionizing how we conduct market research. …
Merlien Market Research Conferences 2025 and UX Events 2025 The Merlien Institute, a leading B2B events organiser and market research think-tank has released its 2025 …
Navigating Technological Advancements and Category Blurring: Challenges and Opportunities in the Wellness Spectrum Interview with MRMW EU Speaker- Gaspar Bronstein, Director of Research & Insights, …
