The Future Of Consumers Post-Pandemic And What It Means For Coca-Cola
What would a consumer insights conference in Atlanta be without Coca-Cola talking about consumer behavior? We were very happy to welcome Shree Turivali, the Global …
Category: Conferences
Leveraging System 1 And System 2 Research Techniques To Uncover Customer Emotion
The Delta Airlines Consumer Insights team left a lasting impression on MRMW 2023 – not only because of the active participation of the entire team, …
How AI is Shaping the Market Research Landscape
How Artificial Intelligence is Transforming the Landscape of Market Research Dosik Bang, Head of Market Insights and Distinguished Market Intelligence at IBM, will be joining …
Uncovering Cultural Insight in Market Research
Uncovering Cultural Insight in Market Research We are pleased to announce that Shawn Roy from Haleon will be joining us at the upcoming MRMW APAC …
VoC Real-Time Revolution: Elevating Insights from Verified Buyers with Online Reviews Analysis
VoC Real-Time Revolution: Elevating Insights from Verified Buyers with Online Reviews Analysis In today’s interconnected world, where data is both abundant and essential, understanding consumer …
Revolutionising personas through emography
Introducing emography to create a multi-dimensional view of customers Anywhere Real Estate’s Chief Marketing Officer Esther-Mireya Tejeda is presenting the keynote speech at Qual360 North …
Harnessing Predictive Cultural Intelligence: Shaping the Future of Brand Engagement with Generative AI
Harnessing Predictive Cultural Intelligence: Shaping the Future of Brand Engagement with Generative AI Adapting to and foreseeing cultural trends is essential for businesses in today’s …
Enhancing Market Research: Optimize Your Toolkit for Efficiency and Quality
Elevating Market Insights: Refine Tools for Efficiency & Value Yas Parchizadeh – Foundational Insights Manager at eBay Yas has worked across the marketing spectrum in …
When Innovation Fails: Leveraging Qual at Quant Scale for Innovation Success
When Innovation Fails: Leveraging Qual at Quant Scale for Innovation Success Navigating the innovation journey is like trying to guide a balloon through a corridor …
The Future of Qualitative Research: Q&A with a Global Qual Leader
The Future of Qualitative Research: Q&A with a Global Qual Leader Are you ready to take your qualitative research to the next level? With technology …