Critical User Journeys And Their Significance In Product Development
Critical User Journeys And Their Significance In Product Development -Javier Bargas-Avila, Google We are excited to kick-off our new vlog interview series for UX360 with …
Category: speaker interview
Advancing Social Media Research at Nestle – Speaker Interview with Frank Gregory
Advancing Social Media Research at Nestle Social media research has made a huge impact on how organisations can better understand their stakeholders. Now AI is …
Creating an Actionable Sensory Framework: Speaker Interview with Nathalie Blanchon, Nestle
The excitement for Qual360 Europe 2024 is building and today we are speaking with Nathalie Blanchon, Senior Consumer Insight Specialist at Nestlé about her work …
Speaker interview: Leveraging market research, insights and technology for business transformation
How can market research and insights drive business strategies and improve technology in a dynamic environment? We are excited to have Einat Ben Horin, Head …
Why consumer centricity cannot be an afterthought anymore in 2023
In our series of pre-conference interviews we today speak with Barbara Schandl, Insights Lead at Mondelez International. Barbara will share her story of how to …
Triggering impulse by disrupting the shopper journey at Mondelez
Disrupting the shopper journey: Mondelez’ Global Head of Shopper Insights & Analytics, Cristina Marinucci, will present her research about disrupting the shopper journey at the …
Digital market research: Exploring strengths and weaknesses compared to traditional methods
Digital market research has become the standard in many of today’s project designs. Nevertheless, traditional methods still have their merit, says Marissa Bell, Global Insights …
Disruption and Consolidation: Industry opportunities for the taking
Disruption and consolidation – two terms that are top of mind of most executives these days. Amongst a range of new and exciting speakers, Insight …
Consumer privacy is the key to trusting brands
Consumer privacy is a core issue for Maxwell Minckler, Head of Consumer Insight at Google EMEA as expressed in our pre-conference interview ahead of the …
Matt Klein: Culture is the operating system of society
In the lead-up to the much anticipated 2023 edition of MRMW North America, we speak with Matt Klein, Head of Global Foresight, Reddit about his …