Editor’s Pick: Top Qualitative Research Blogs
Top Qualitative Research Blogs are blogs picked from a range of sources including submissions by Qual360 Linkedin group members, Qual360 conference delegates as well as …
Tag: qual360
Innovation In And Through Qualitative Research – Notes From QUAL360 APAC
In a recent post, I wrote that qualitative research is not only alive and kicking, but also has seen a lot of growth in 2016. …
QUAL360 North America 2017 – Call for Papers – The Rise of Big QUAL
QUAL360 North America 2017 will take place on April 5-6 in the beautiful city ofWashington D.C. The Call for Papers is now open! Inspire us …
Here’s three reasons why you won’t want to miss QUAL360 APAC 2016
What really sets the Qual360 conferences apart from others is that we’re always looking for the most innovative and interesting methods to engage not only …
Is your brand the BFF of super consumers?
QUAL360 APAC 2016 is happening in less than 2 weeks and we are incredibly excited about the great cast of speakers sharing their ideas. I …
QUAL360 Qualitative Market Research Conference Series 2017 – Call for Papers
Press Release, Berlin (Germany) Sep 13, 2016 Merlien Institute has opened its Call for Papers for the QUAL360 Global Qualitative Market Research Conference Series. The …
A story of 365 days’ resilience – A qualitative study on Indonesian consumption during downturn
Economic growth in Indonesia has fallen to the lowest level for almost five years, according to the latest data, but still having a stronger position …
Call for Papers for Qual360 Europe 2017 – The Rise of Big Qual
QUAL360 Europe 2017 will take place on Feb 15-16 in the beautiful city of Amsterdam. The Call for Papers is now open! Inspire us with …
Changing research processes at General Mills
The processes of insight generation and innovation have changed dramatically in recent times. Pressure is building on corporate insight functions to actively contribute to product …
Major brands speak about qualitative research as a source of competitive advantage
One of the hardest, yet most crucial, aspects of marketing research is to decode consumers’ decision making processes. Companies need to go beyond numbers to …