Leading the Technology Revolution in Market Research and Qualitative Techniques
How Will Artificial Intelligence Integrate Consumer Insights Into Marketing and Business Operations in the Future? Insights from MarketLogic In the ever-evolving landscape of marketing and …
Transformation of Consumer Research through Video Intelligence Insights from Convosight The COVID era revolutionized social media consumption, with users spending 6+ hours daily online, 70% …
What is the Future of Qualitative Research? Exploring Human-Centered Insights with Capital.com Interview with Qual360 Europe speaker – Serenella Bardeggia, Director of Research at Capital.com …
QUAL360 APAC 2024 – Transforming Qualitative Research with AI, Empathy, and Creativity This November, Singapore hosted QUAL360 APAC 2024, an extraordinary gathering of qualitative researchers, …
The Future of Qualitative Research From Booking.com: AI and Qualitative Breakthroughs Interview with Qual360 EU speaker- Omar Calls Alvarez, Senior UX Researcher at Booking.com …
Exclusive from PepsiCo: How Qualitative Research is Revolutionizing Large-Scale Studies for Impactful Insights As we approach the upcoming Qual360- Qualitative Research Summit in Berlin, we had …
Slow and Expensive or Deep and Human – Stereotypes About Qualitative Research Researchers are well aware of the concepts of bias and stereotypes. But how …
How Qualitative Research Identifies Jobs to Be Done: A Sneak Peek into Sanofi’s Session at QUAL360 Asia Speaker Interview with Percival Pastrana, AMEA Consumer Science Lead, …
Driving Experience Design Research: Insights from Novo Nordisk at QUAL360 As we approach the upcoming Qual360- Qualitative Research Summit in Berlin, we had the pleasure …
The Crossroads of Qualitative Research: Artificial Intelligence vs. Human Traits—Conflict or Coexistence? As AI and machine learning reshape qualitative research, the real question isn’t just …
