Agile market research to shape what’s next
At Momentive, we blend technology with expertise to deliver insights at radical speed AI-Powered Insights Our human-centric AI engine automatically surfaces meaningful insights in minutes. …
Category: Insight Extravaganza
Avatars, the gateway to qualitative research in the metaverse
Qualitative research in the metaverse The metaverse is an emerging phenomenon that is steadily growing globally and promises to offer great opportunities in the near …
Digital market research: Exploring strengths and weaknesses compared to traditional methods
Digital market research has become the standard in many of today’s project designs. Nevertheless, traditional methods still have their merit, says Marissa Bell, Global Insights …
Disruption and Consolidation: Industry opportunities for the taking
Disruption and consolidation – two terms that are top of mind of most executives these days. Amongst a range of new and exciting speakers, Insight …
Discussing Responsible AI at Insight Extravaganza 2023
AI is huge – and with the rise of ChatGPT, Bard and the likes, the momentum of AI has increased again. With it also comes …
Consumer privacy is the key to trusting brands
Consumer privacy is a core issue for Maxwell Minckler, Head of Consumer Insight at Google EMEA as expressed in our pre-conference interview ahead of the …
IE2023: Delivering on speed, quality and cost is possible, says Vinay Virwani from Dabur
IE2023 is bringing together the global market research community for Merlien Institute’s annual virtual event on July 12&13. With a strong focus on business strategy …
Market research stereotypes – true and false
Market research stereotypes: One of the questions we asked all our speakers at the upcoming Insight Extravaganza 2023 conference was to point out some true …
VISA’s Director of Global Insights, Michael Nevski shares influential motives ahead of Insight Extravaganza 2023
Michael Nevski joins the Insight Extravaganza speaker panel ahead our research conference, July 12-13 2023. At Merlien Institute we are delighted to announce our 2023 …