From Data to Human Stories: How Play is Revolutionizing Qualitative Research
From Data to Human Stories: How Play is Revolutionizing Qualitative Research A Qual360 NA Speaker Interview with Tasja Kirkwood, VP of Global Consumer Insights at …
Category: speaker interview
How Can Qualitative Researchers Leverage AI to Create Personas?
How Can Qualitative Researchers Leverage AI to Create Personas? A Qual360 EU Speaker Interview with Laurens Van der Hoeven, Insights Manager at Philips Laurens is …
Nestlé Insights Expert on Transforming Qualitative Insights into Business Impact
Nestlé Insights Expert on Transforming Qualitative Insights into Business Impact With over 15 years of experience in the consumer insights field spanning multiple geographies, Dhisana …
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UX Research in Action: Navigating the Feedback Maze to Engage the Right Audience
UX Research in Action: Navigating the Feedback Maze to Engage the Right Audience UX360 Virtual Speaker interview with Olga Ziegelman, Senior Manager UX Research …
Slow and Expensive or Deep and Human – Stereotypes About Qualitative Research
Slow and Expensive or Deep and Human – Stereotypes About Qualitative Research Researchers are well aware of the concepts of bias and stereotypes. But how …
How Qualitative Research Identifies Jobs to Be Done: A Sneak Peek into Sanofi’s Session at QUAL360
How Qualitative Research Identifies Jobs to Be Done: A Sneak Peek into Sanofi’s Session at QUAL360 Asia Speaker Interview with Percival Pastrana, AMEA Consumer Science Lead, …
Driving Experience Design Research: Insights from Novo Nordisk at QUAL360 EU
Driving Experience Design Research: Insights from Novo Nordisk at QUAL360 As we approach the upcoming Qual360- Qualitative Research Summit in Berlin, we had the pleasure …
Qualitative Research: Driving Consumer Stories and Brand Innovation with Universal Robina
Qualitative Research: Driving Consumer Stories and Brand Innovation with Universal Robina QUAL360 APAC Speaker Interview with Jan Bacani, Group Manager, Universal Robina In the lead-up …
MRMW EU Speaker Interview: : Exploring Integrated Insights and Innovation with Nestle
MRMW EU Speaker Interview: Exploring Integrated Insights and Innovation with Nestlé We had the pleasure of speaking with Ritanbara Mundrey, Global Head of Innovation & …
Scaling Qualitative Research: Coca-Cola’s Insights on AI-Driven Innovation
Scaling Qualitative Research: Coke’s Insights on AI-Driven Innovation Interview with QUAL360 APAC speaker- Rara Naval, Human Insights Director, The Coca-Cola Company (ASEAN and South …