Navigating The Digital Shift: Leading Change In Market Research
Navigating the digital shift: Leading change management in market research – Speaker Interview with Pankaj Chopra, Vice President & Head – Analytics & Insights, Mondelēz …
Category: speaker interview
Insights into the way a futurist thinks: Speaker interview with Jennifer Brace, Chief Futurist at Ford
Insights into the way a futurist thinks: Speaker interview with Jennifer Brace, Chief Futurist, Ford At MRMW we are constantly on the lookout for new …
Foresight, Strategic Intelligence and Chess – In Conversation With Lufthansa’s Ivan Terekhov
Foresight, Strategic Intelligence and Chess – A Conversation with Ivan Terekhov, Director for Research and Intelligence at Lufthansa Innovation Hub Ivan Terekhov is leading the …
Critical User Journeys And Their Significance In Product Development
Critical User Journeys And Their Significance In Product Development -Javier Bargas-Avila, Google We are excited to kick-off our new vlog interview series for UX360 with …
Advancing Social Media Research at Nestle – Speaker Interview with Frank Gregory
Advancing Social Media Research at Nestle Social media research has made a huge impact on how organisations can better understand their stakeholders. Now AI is …
Creating an Actionable Sensory Framework: Speaker Interview with Nathalie Blanchon, Nestle
The excitement for Qual360 Europe 2024 is building and today we are speaking with Nathalie Blanchon, Senior Consumer Insight Specialist at Nestlé about her work …
Speaker interview: Leveraging market research, insights and technology for business transformation
How can market research and insights drive business strategies and improve technology in a dynamic environment? We are excited to have Einat Ben Horin, Head …
Why consumer centricity cannot be an afterthought anymore in 2023
In our series of pre-conference interviews we today speak with Barbara Schandl, Insights Lead at Mondelez International. Barbara will share her story of how to …
Triggering impulse by disrupting the shopper journey at Mondelez
Disrupting the shopper journey: Mondelez’ Global Head of Shopper Insights & Analytics, Cristina Marinucci, will present her research about disrupting the shopper journey at the …
Digital market research: Exploring strengths and weaknesses compared to traditional methods
Digital market research has become the standard in many of today’s project designs. Nevertheless, traditional methods still have their merit, says Marissa Bell, Global Insights …