AI Meets Human Insight: Qualitative Research at Honda R&D
AI Meets Human Insight: Qualitative Research at Honda R&D Kristen Fernandez Medina, Behavioural Science Lead at Honda R&D Europe, drives innovation by turning human behaviour …
Tag: qualitative
Scaling Qualitative Research Without Scaling Teams: Conde Nast
Scaling Qualitative Research Without Scaling Teams: Conde Nast Qual360: Without giving too much away – what is the core message of your talk and what …
Beyond Transactions: Decoding User Behaviour in Indian Fintech Ecosystem
Beyond Transactions: Decoding User Behaviour in Indian Fintech Ecosystem Editor’s note: In the lead-up to QUAL360 APAC 2025, we are spotlighting cutting-edge approaches reshaping industry. …
Open Banking Design: Insights from Standard Chartered
Open Banking Design: Insights from Standard Chartered Editor’s note: Cindy Liew is Director of Design at Standard Chartered Bank and will be presenting at QUAL360 …
How Reddit captures the value of invisible influence and asynchronous data
How Reddit captures the value of invisible influence and asynchronous data Interview with Rob Gaige, Global Head of Insights at Reddit – Qual360 NA Summit …
Unlocking the Cosmic Code of Consumer Behaviour
Unlocking the Cosmic Code of Consumer Behaviour How Zodiac Traits Can Supercharge Your Marketing Magic by Inqognito Insights The future of marketing? It’s deeply personal. …
The Rise of Conversational AI in Market Research
The Rise of Conversational AI in Market Research In a world where instant responses and personalised experiences are the norm, traditional market research methods like …
QUAL360 APAC PRESENTATION- Accessing Hard-to-Reach Populations in Asia with Digital Tools from Daraz (Alibaba Group)
Discover the challenges of user research in South Asia through Valerie Tham’s insightful video presentation from Daraz (Alibaba Group). In our presentation highlight, Valerie Tham, …
Advancing Social Media Research at Nestle – Speaker Interview with Frank Gregory
Advancing Social Media Research at Nestle Social media research has made a huge impact on how organisations can better understand their stakeholders. Now AI is …
The best of Qual360 2023 – Airbnb: Making qualitative findings actionable
In the lead up to our Qual360 2024 tour we are re-living the best of 2023. One of the highest rated presentations by our audience …