Market Research with AI: Flipkart’s Insights on Accelerating Discovery
Market Research with AI: Flipkart’s Insights on Accelerating Discovery Editor’s note: In the lead-up to MRMW MENA 2025 in Dubai, we are spotlighting thought leadership …
Category: AI
How Behavioral Validation Lets Brands De-Risk Innovation
How Behavioral Validation Lets Brands De-Risk Innovation A White Paper by Prelaunch Editor’s note: In the lead-up to MRMW EU 2025, we are showcasing thought …
AI / Latest / MENA / MRMW / Speaker Interviews
CRM Transformation in the Middle East: Estée Lauder on Consumer Insights in MENA
CRM Transformation in the Middle East: Estée Lauder on Consumer Insights in MENA Editor’s note: In the lead-up to MRMW MENA 2025 in Dubai, we …
AI / CX / MRMW / White Papers
Unlocking Open-Ended Feedback: A Practical Guide for CX Pros
Unlocking Open-Ended Feedback: A Practical Guide for CX Pros Editor’s note: In the lead-up to MRMW EU 2025, we are spotlighting thought leadership from our …
How IKEA Scales AI to Power Competitive Pricing: From Data to Decisions
How IKEA Scales AI to Power Competitive Pricing: From Data to Decisions In a standout presentation at MRMW EU 2023, IKEA’s Oya Ünlü (Global Head …
AI / UX360 / White Papers
CREATE, SHOW, TEST: Optimizing freenet’s digital assets with the “digital experience Sandbox”
CREATE, SHOW, TEST: Optimizing freenet’s digital assets with the “digital experience Sandbox” This whitepaper presents key findings from a user experience research initiative conducted by …
AI / UX360 / White Papers
How Remote AI-Moderated UX Testing Helps Product Teams Stay Ahead
Ahead of UX360 EU Berlin, we sat down with Bolt Insight to explore how UX research is evolving in the age of AI—and why remote …
AI / UX360 / White Papers
How Will AI Impact UX Research Development in the Next Ten Years?
How Will AI Impact UX Research Development in the Next Ten Years? Ahead of UX360 EU Berlin, we sat down with Vadim Danilov, SaaS Development …
Why qualitative UX research is one of the best use cases for AI
Why qualitative UX research is one of the best use cases for AI A white paper from Knit There are probably hundreds of use cases …
AI / Consumer Insight / MRMW / White Papers
Top 5 Areas Where Conversational Research is Beneficial in 2024: Transforming Consumer Insights with AI
Top 5 Areas Where Conversational Research is Beneficial in 2024: Transforming Consumer Insights with AI Since the launch of ChatGPT, consumer research has transformed dramatically. …